Built by an operator. Currently still operating.
Ronan Pinho — 10+ years in B2B SaaS revenue. Founder of ChatSac. Co-founder and CRO of ChurnDefense. Based in Apex, NC.
At ChatSac, I was the first salesperson, the first CS rep, and the first to debug API integrations at 2am. I scaled it from zero to 3,000+ customers, 150% YoY for three consecutive years, 93% retention.
I architected the multi-API orchestration. I designed the activation flow that drove 93% retention. I wrote the consultative sales playbook. I implemented the CRM, the attribution, the forecasting model. I hired and trained the executive team that runs it today.
Now I'm Co-founder and CRO at ChurnDefense, building predictive retention software for B2B SaaS. Same operating system, applied to a bigger problem. I'm not pitching from the sidelines — I'm running ChurnDefense's GTM right now using ISONEW.
ISONEW has been in continuous development since 2015. It's not a methodology I read about. It's the system I run my own companies on. The Foundation Sprint is how I install it at other B2B SaaS companies.
I work with one client at a time because that's what produces the outcome. If you want a fractional CMO who'll show up on Slack twice a week with a dashboard, I'm not your operator. If you want someone who'll ship the system in 14 days and hand you the keys, we should talk.
Credentials
- MBA, Fundação Getulio Vargas (FGV)
- 10+ years B2B SaaS GTM
- Trilingual: English, Portuguese, Spanish
- Based in Apex, NC