GTM Engineering for Research Triangle B2B SaaS founders.
Local operator. Dual-motion playbook. Foundation Sprint in 14 days, $15,000 flat. Free teardown to start.
The Triangle is one of the densest B2B SaaS ecosystems in the US Southeast. Roughly 50 venture-backed startups raised seed or Series A here in 2024-2025. ISONEW exists to help those founders ship a real revenue engine without flying in a Bay Area firm at 2x the price.
Why hire local
Same time zone, same coworking spaces, same investor network.
Operator who has scaled SaaS in this market — not a remote account manager.
References available from RTP-based founders within 30 days of launch.
Who I work with in the Triangle
Seed-stage B2B SaaS in Durham
American Underground, Bull City Venture Partners portfolio, Duke spinouts. The Foundation Sprint is calibrated for the $1-5M raised stage where founders are still doing every sales call themselves.
Series A scaleups in Raleigh & Cary
Companies graduating from CED's Venture Connect, NC IDEA SEED grants, or RIoT cohorts. Foundation Sprint installs the infrastructure board members start asking about at the A round.
Healthtech & enterprise SaaS in RTP
The Triangle's strongest verticals. ISONEW has direct experience in agentic AI, enterprise customer service, and predictive analytics — adjacent to most healthtech and enterprise SaaS GTM motions.
PLG-native SaaS expanding in the Triangle
If your motion is product-led with bottom-up adoption, we install activation flows, growth loops, and PLG-assisted sales ops — not Roberge-by-default.
RTP ecosystem we partner with
- CED — Council for Entrepreneurial Development
- NC IDEA
- American Underground
- First Flight Venture Center
- RIoT
- Launch Chapel Hill
- HQ Raleigh
- reCity Network (Durham)
- Groundwork Labs
Booking calls in person
For Triangle founders, I'm available for in-person diagnostic sessions in Durham, Raleigh, Chapel Hill, Cary, and Apex. Coffee meetings welcome.
Get a free GTM teardown →